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Better Business Bureau Warns of Facebook Scams

The  Better Business Bureau  is warning people that Facebook scammers are using tragedies like the recent terrorist attacks in Norway and the death of Amy Winehouse to scam users.

Based on information obtained from  Help Net Security  and Sophos, BBB is releasing information aimed at preventing consumers from becoming victims of scams from those who would want to profit from recent tragedies.

According to a press release from BBB, a bogus post has appeared on that claims to link to a video from an Oslo security camera showing the detonation of a car bomb near a Norwegian government building in which at least 10 people were killed. However, it doesn’t link to a security camera that captured such a video there is no knowledge that such a video exists. If you see the following message on Facebook “[Video] OSLO Security Camera Captures Blast!,” you are warned not to click on it. Instead, delete it from your Facebook feed and report it to Facebook security. Help Net Security says the scam is infecting one user per second.

Facebook users have predictably been targeted with various scams. First came the ones exploiting the Oslo bombing news followed by scams luring victims in with non-existent videos of the last moments of the famous and recently deceased singer Amy Winehouse.
 

According to Sophos, variations of "Leaked Video! Amy Winehouse on crack hours before death," "Video leaked of Amy Winehouse's death!!! Warning: Graphical Content" and "SHOCKING - Amy Winehouse's Final Minutes" messages offering a link to the purported video unsurprisingly take users to pages where they are asked to like the page and to take a survey before being allowed to see it.

BBB warns that such scams usually lead to online surveys, with the scammers earning themselves commission for each survey that victims complete. But first they trick you into sharing the link with your other Facebook friends. People who fell for this type of scam are advised to remove any trace of it from your account ("Likes and interests" section, for example) and news feed, and to report the scam to Facebook.

BBB also advised that when it comes to unexpected and often shocking global news, legitimate news sites are always a better source of information than Facebook friends. Even when it seems that the offered link is the URL of a legitimate site, it might be better to go to that site by typing in the domain name in and then using the internal search feature in order to find the wanted news item.

Set Your Sites High With SEO Professional Services - Search Engine ...

As the title implies, search engine optimization (SEO) is the primary objective of a competent seo professional. Website operators understand the importance of maximizing seo. An seo freelancer employs a variety of tools to maximize online business presences. These include managing blogs, affiliate and direct back link development, and devising optimal key phrase and keyword densities within text content.

A SEO consultant needs to take care not to do anything which could result in a lower search engine ranking for the sites they work on; a low ranking can be disastrous to websites, especially online businesses. It is like failing to have a sign outside of your business, to put it in "offline" terms. 

SEO consultants and companies do research to determine which keywords that potential customers would be the most likely to use when they search for businesses like the ones operated by their clients. There are many different tools for this purpose, including WordTracker and Google AdWords. Using the right keywords at the proper density is vital to increasing the visibility of websites.

A Dual Approach to Adequate Exposure

As you may have already figured out, an effective online marketing campaign calls for a two part approach. What you have read above is just a general outline of how a comprehensive campaign to raise the profile of a website works. What SEO professionals have to do from here is to flesh out this basic strategy using their hands-on expertise.

Back link building campaigns are one of the most important pieces of the puzzle; any SEO consultant worth his or her salt must be able to do this. Back links are a valuable means of improving the search engine ranking and increasing traffic to websites. Submitting content to article directories, adding bookmarks to social media and social networking sites and posting comments on blogs are some of the most popular means of building back links. An experienced seo freelancer will also build blogs and participate in forums to build more links to their clients site.

Other services an seo professional might offer include content creation, IT maintenance, web designing, and other related skills. Two indispensable prerequisites for a competent $eo consultant are adequate experience and a sufficient educational background.

Before retaining any seo professional provider, analyze your specific needs carefully to determine what services you really need. Seek referrals from business associates or peruse industry-specific review sites. Having compiled a list of promising candidates, check for prior consumer complaints through the Better Business Bureau at bbb.org. Research the credentials and customer service record of each name on your list. Finally, do a detailed comparative analysis to determine the most cost-effective option for you.

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